Thursday Educational Seminars & Workshops

All educational seminars are FREE unless indicated otherwise. These sessions will help you make the right decisions during your franchise research.

Meet our FES Faculty Members here or by clicking on their names within the session descriptions.

For easy guidance, each description is related to a specific track. The legend to the right will help you understand the meaning of the symbols listed with each seminar description.

Closing More (and better!) Franchise Sales!!

11:00 AM - 12:00 PM

Room: 118

Presented by: Charles Dobyns, CFE, President & Chief Development Officer, Franchise Dynamics

The first rule of franchise sales is that no one ever "sells” a franchise! However, there is a process and methodology for development that creates superior outcomes. Learn how to facilitate more and better leads and franchise sales regardless of whether you concept is emerging, mid-market or you are a well-developed franchise company seeking even better results.
Sponsored by

Real Estate:Optimizing Growth & Success

12:00 PM - 1:00 PM

Room: 123

Presented by: George Anderson, Director of Market Analytics and Research, Retail Solutions

Join expert analyst, George Anderson, as he walks discusses geographic information systems and how to apply them in the real world for optimizing growth and success in your business.

Learn about FREE Business Advice from Expert SCORE Advisors

12:00 PM - 1:00 PM

Room: Show Floor Theater

Presented by: Russell M. Thompson, Attorney, SCORE Broward

Structuring and Creating an Item 19 Financial Performance Representations

1:00 PM - 2:00 PM

Room: 119

Presented by: Adam Siegelheim, Attorney, Stark & Stark

Each year, more and more franchise companies are including Item 19 Financial Performance Representations in their Franchise Disclosure Document. This seminar will explore the types of information and different structures you can employ when structuring and creating your earnings claim. It will also discuss strategies you can employ during the sales process if you do not have an Item 19.
Sponsored by

Workshop : Operations Manuals: The Foundation to Consistent Execution (Separate Fee Required)

1:00 PM - 3:30 PM

Room: 114

Presented by: Marla Rosner, Senior Learning and Development Consultant, MSA Worldwide

Documentation of your business' processes and procedures is the foundation to consistent execution of your franchise concept. In this workshop, learn how to create a user-friendly Operations Manual as well as key content that should be included. Click here for more details.
Sponsored by Accredited

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Buying a Franchise

Franchising Your Business

Franchisors Seeking Growth

Small Business Growth and Development

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